Get great graphics!
One of our coolest products allows you or your customers to transfer designs direct onto the jewelry itself.
These products aren't to be missed! But they require some considerations to be made when designing artwork for them.
Let's check out what you can do to get them looking great!
These products vary in size, but all of the products are quite small.
The previews of products that you see are close-up shots, with the designs digitally rendered. This may make text, faces/people and other design elements appear larger and/or more legible than they may be on the finished product.
This is because the physical process involved with transferring your designs onto the jewelry introduces differences in visual appearance.
This guide contains some do's and don't on how to get the best quality out of your designs. We recommend always ordering a sample of your products before making them available for general sale. This will help you weed out any issues with your designs without leaving customers unimpressed.
Choose the correct DPI.
The DPI (dots per inch) setting controls the amount of detail a print will have when the artwork is applied to the product. For best results you should set the DPI of your artwork to 300. Lower DPI settings will work too, but you'll be missing out on quality.
Avoid group photos.
Buyers may choose to upload photos of their loved ones. Photos of one or two people are generally fine, but due to the size of the piece, group photos of multiple people will lose definition. Resulting it the photo being hard to make out.
Avoid photos/pictures of other complex real world objects.
Pictures might look cool on your screen, but the details of them will be lost when shrunk down onto a jewelry piece.
This applies to most real-world objects. Some definition will be lost when shrinking them down, so it's better to avoid them entirely where possible.
Simplified illustrations of objects work much better.
Avoid color gradients.
Color gradients are when one color softly fades into a different color, as pictured.
This effect does not look great when scaled down onto small pieces of jewelry and will obscure more important elements of your design. As pictured, sharp color changes are always preferred, as they will look great at small sizes.
Avoid drop shadows.
Drop shadows use a semi-transparent grey color with soft edges to mimic a shadow. The soft grey edges on this effect generally look bad when shrunk down to small sizes, appearing as a grey smudge instead of a shadow.
The transparent effect of it will make the color underneath look tarnished, too.
Avoid fake metal textures.
These sorts of textures don't look very good when transferred onto the design, but mainly they are just unnecessary.
If you would like a metal texture on part of your design, then you can simply enable transparency on your design which will allow the metal from the piece itself to come up through areas of your choosing on your design.
There is a separate guide to enabling transparency available from the "Designer Tips" support page.
Avoid lots of text and complex fonts.
Due to their size, the graphic products are not ideal for paragraphs of text or complex fonts.
However, small amounts of text with simple fonts look great! (as pictured)If you have a great phrase you want to use on a product, check out our message card products, which are perfect for this!
Keep it simple.
Our marketing research and sales data has shown that simple designs sell the most. Plus, simple designs transfer better onto the jewelry, too.
Sticking to one or two brightcolors, simple easy-to-read fonts, and keeping a minimal look has proven time and again to make very effective designs.